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Author Archives: Jason Whong

Are you spending too much on search engine ads?

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Paying for a top-ranked ad position on a search engine may not be the most effective sales strategy, according to new research from Binghamton University, State University of New York. That research suggests that advertisers should consider website quality, brand ...

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What keeps you up at night? (access required)

Here’s your chance to be heard, and to help get a sense of what other small and medium-sized business professionals are talking about. Each issue, we’ll ask a question of our readers. Responses may be used to shape future issues ...

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